Start at the end – it really works!

I have often been asked to look at digital marketing strategies by managers/clients alike and it always interests me to see where these managers/clients have themselves started before asking me to get involved. For example if you run a website that sells flooring do...

Facebook IPO

It looks like Facebook spotted Google+ coming over the mountain a while ago, sent out their trailfinders to see how the market would react to a float and are now making for the valley for the shootout at noon. Who will win? First lets look at who is fighting, is it...

Don’t worry Stephen, I also waived my bonus…

So, Stephen Hester, CEO of the Royal Bank of Scotland had a weekend to read what the newspapers were saying about him then crumbled under the enormous pressure. How bad is that! Will everyone else due a bonus at RBS be treated the same way, regardless of what their...